Phrenos

Empowering your stories

Contact us / Let’s meet to give breath and heart to ideas!
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Phrenos

 

Phrenos

[ancient greek: phreno: heart, mind]

 

Working with you

The advice we give you is based on standards which we believe are the key to success; we listen carefully to understand your objectives, delve deep into the matter at hand, and brainstorm with you to reach a shared vision. Grounded in insight and expertise, we deliver creative strategies that work, turning policy into practice, and changing hearts and minds – otherwise known as phreno in Ancient Greek.

Values and results driven

We are driven by passion and belief, and partner with organisations committed to making the world a better place. From Europe’s central hub in Brussels, we specialise in managing international projects with a results-driven, multicultural approach. Our bright and dynamic team prides itself in offering high-quality, personalised services to each and every client.

Quality Control & Risk Analysis 

Phrenos has been awarded the ISO 9001 2015 certificate. To achieve this, Phrenos introduced a quality management system to ensure the highest working standards and to meet client expectations.

 

SERVICES

 

Integrated management

Phrenos manages a variety of projects, ranging from PR and social media focused strategies, event implementation to public affairs and stakeholder campaigns. We balance creativity and innovation with robust project management to guarantee client satisfaction and deliver campaigns with measurable impact. We are with you every step of the way, from conceptualisation and planning, to partner coordination and delivery.

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Creative content

Our diverse team is skilled in transforming complex policies into simple, effective messages. We develop creative content that resonates with your specific target audiences and use storytelling to make any topic accessible and relatable. We also work with your partners to create and fine-tune messages, build relationships, and secure broad consensus for our advocacy and communication campaigns.

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Social and digital

We embrace today’s 24/7 digital and social landscape, ensuring you reach audiences wherever and whenever you want. From digital strategies, web development and community management, to video production and shareable graphics, we can meet all of your digital needs under one roof. Our international and multilingual team will identify influencers and engage and empower digital communities, nurturing campaign advocates to support your objectives.

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Events

We infuse creativity into all our events, conveying and capturing ideas in new and imaginative ways, engaging visionary art directors to create inspirational spaces. We also use the latest technology to boost engagement, discussion and interactivity. We offer end-to-end event management services, from concept and programme development, to logistics and delivery. Our extensive experience spans forums, seminars, summits, exhibitions, public events, and expos.

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“To lead people, walk beside them.”

Lao Tzu

“Think like a wise man but communicate in the language of the people.”

William Butler Yeats

“Knowledge is of no value unless you put it into practice.”

Anton Chekhov

Photo of Nicolas Esgain
Managing Director
Nicolas Esgain

"You may never know what results come of your actions, but if you do nothing, there will be no results." Mahatma Gandhi

Managing Director
Nicolas Esgain

Nicolas founded Phrenos in 2010 to offer insights-led, full-spectrum communication and event services. He has 20 years of experience in exhibition and event management and has led numerous high-profile events and summits on behalf of the European Commission (DG Regio, DV DEVCO, DG ENV), including the European Development Days (EDDs), the European Union Pavilion at the Shanghai World Expo, and many more. Before founding Phrenos Nicolas also worked in the cultural sector. Nicolas holds a master’s in History from UCL, a Management Certificate from ICHEC-Entreprises, and has three daughters with his life partner Anne Sophie.

Languages: French, English, Dutch

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Communication Manager
Jessica Frommer

“Optimists and pessimists die the same way. They just live differently.” Shimon Peres

Communication Manager
Jessica Frommer

Jessica has over 10 years of experience in communications and media, with a focus on international affairs, global development issues and finance. Jessica honed her professional skills in Cambodia, initially as a freelance journalist and then as a communication expert for different local and regional organisations. Having spent 8 years in Cambodia, she also found the time to help set up an award-winning breakdancing school for street children. Since coming back to Brussels, Jessica has spent the last five years focusing on Africa and establishing media and communication strategies for international forums in Africa and Europe and working closely with the international community and the private sector. Jessica is passionate about global affairs, with a special interest in Asia and the Middle East. She graduated from King’s College London having studied War Studies & History for her BA and went on to read International Journalism at City University, London for her MA.

Languages: English, French, Khmer and Hebrew

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Senior Project Manager
Vincent De Coninck

"We cannot solve our problems with the same thinking we used when we created them." Albert Einstein

Senior Project Manager
Vincent De Coninck

Vincent has a solid experience in event coordination, including for the Belgian Presidency of the European Council in 2010, where he organised 10 high-level events with a total budget of over EUR 5 million. He has also served as Director for a public agency in Brussels which promotes innovation and scientific research, where he managed a large team responsible for dozens of events each year. Vincent is in charge of Event and Audience management for the European Development Days and studied Social and Military Sciences at Belgian Royal Military Academy. He has also worked in Paris, as transportation coordinator for the Paris Air Show and as an event manager for the OECD during the COP-21.

Languages: French, English, Dutch

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Design Director
Alok Nandi

Design Director
Alok Nandi

Alok Nandi is focusing on strategic design and creative direction for the development of Phrenos’ activities.

He is an experienced creative director and UX strategist, deploying innovation and design scenarios in multiple sectors. He has followed the waves of digital transformation for years, designing websites as of 1994 and then leading design teams for the .com presence of publishing companies in Belgium and France (Casterman, the publisher of a.o. Tintin; groupe Flammarion). He then got involved in EU funded R&D programs to explore storytelling with technologies, a.o. AR & VR installations for museums and public places. This made him co-founder of a spin-off specialised in interactive set-ups.

In 2004, he launched Architempo to explore the multiple dimensions of design: from interactive solutions to pan-european communication campaigns, from exhibitions (red dot design museum, St-Etienne Design Biennale) to interventions and conferences (chair of Interaction14 in Amsterdam, PechaKucha Nights w/ 60+ editions). Activities range from education to institutions to companies in health, transportation and food systems.

Alok Nandi’s background combines electromechanical engineering, management and film studies.
His first professional experience was brand management at Procter & Gamble.

Regular jury member (in the start-ups world as well as in new media and cinema) and invited lecturer, he is visiting professor at the Institut Paul Bocuse in Lyon, focusing on innovation, creativity and design with hospitality and culinary professionals.

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Administration and Finance Manager
Fanny Latour

"Winners are not those who never fail but those who never quit" Banksy

Administration and Finance Manager
Fanny Latour

Fanny is responsible for Office Administration, Accounting, Finance and Human Resources at Phrenos. Prior to joining Phrenos, she worked for a well-known French accounting consultancy for four years (in both accounting and auditing services), and has worked in New York as an office manager. Fanny holds a master’s degree in Accounting, Auditing and Management Control from the University of Paris X. She has two sons and is married to Vincent.

Languages: French, English, Spanish

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Associate Art Director
Mariusz Dabek

"The details are not the details. They make the design." Charles Eames

Associate Art Director
Mariusz Dabek

Mariusz has over a decade of experience working as a graphic designer for a wide-range of clients. He started his career by working in communication and advertising agencies in Paris, before creating in 2011 his own company mgraphic design. In addition to specialising in design for institutional clients, Mariusz also has an extensive portfolio from working with leading commercial clients (Moët-Henessy, Cartier, Chanel, Guerlain, GDF-Suez, Veolia, Crédit Agricole…). At Phrenos, he is credited for revamping the EDD website and designing a range of graphic illustrations and products for the EU’s leading development conference. Mariusz has worked about different subjects: luxury, institutions, industry, bio-energy, ecology, politic of the cities or education. His qualities: curious, liking the new challenges, he is creative and dynamic. Mariusz holds a MA in Communication from the University of Paris 8, and a BA in Graphic Design from the École Supérieure des Arts Graphiques, Paris.

Languages: French, Polish and English

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Senior Media Strategist
Emmanuelle Pros-Dawson

"A good PR story is infinitely more effective than a front page ad.” Richard Branson

Senior Media Strategist
Emmanuelle Pros-Dawson

Emmanuelle has over 20 years’ experience handling a variety of clients for leading communication agencies, including Grayling, Mostra, and Hill & Knowlton as well as UNICEF and CEPS (Center for European Policy Studies) . She has led multilingual teams to deliver pan-EU projects for DG ENV, DG Enlargement, DG Mare, DG EMPL, DG Regio, DG Research, and has worked for private clients ranging from the Hilton, Vins de Bordeaux, BT, Mattel and trade associations Eurofer, Unesda, Apeal, and the European Osteoporosis Association. She began her career as a radio journalist, working for France 2 and the European Council of Ministers. Emmanuelle graduated with a ‘Maîtrise’ in Aesthetics (philosophy of art) with a focus on communication and linguistics from the University Panthéon-Sorbonne in Paris.

Languages: English, French and a smattering of Italian, Spanish

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Project Manager
Emmanuel Viatour

"When people talk, listen completely. Most people never listen." Ernest Hemingway

Project Manager
Emmanuel Viatour

Emmanuel manages the European Development Days Programme team, which he joined in 2015. He was previously coordinating the EDD Global Village and the EDD 2016 Cultural programme. In addition to the EDD, he organised the 2017 Climathon in Tallinn, was the logistical coordinator for the Youth Plug-In Initiative in Abidjan and Brussels. He also coordinated the 59th European Judicial Network Meeting in Amsterdam. Before joining Phrenos, he worked as a parliamentary assistant to a Belgian member of parliament and also worked in Nigeria as an intern for an NGO specialised in malaria prevention and control. He also volunteered as a first-aid responder for the Belgian Red Cross.

Emmanuel has a BA in Political Science and a Masters in Development Studies. For his master’s degree, his thesis focused on relief agencies and complex emergency interventions.

Languages: French, English, Spanish, Dutch

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Project coordinator
Jimmy Halpern

“I finally know what distinguishes man from the other beasts: financial worries.” Jules Renard

Project coordinator
Jimmy Halpern

After graduating magna cum laude with a Commercial Engineering Master with a specialisation in finance from Brussels, Jimmy has worked in various sectors ranging from real estate to textile putting his financial, commercial and analytical skills to many tests. He eventually settled in the event sector, and in 2012 he was part of the project management team for the biggest housing project in the Walloon Brabant (Belgium). He has also managed the marketing service of a well-known diamond company in Antwerp, before taking one year to help his parents redefining the family business whilst managing all the suppliers and the company’s finance. He also spent some time in India working as a humanitarian aid volounteer, building homes for marginalised communities. He joined PHRENOS in January 2017 and works as project coordinator, focusing mainly on the financial and administrative aspects.

Languages: French, English and Dutch

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Project Coordinator
Mojan Kananian

Project Coordinator
Mojan Kananian

Mojan joined Phrenos in January of 2018. She is mainly responsible for coordinating the communication for the EU Cities for Fair and Ethical Trade Award. She is also involved in a number of different projects at Phrenos, including the European Development Days and the Lorenzo Natali Price Award.
Her past experiences are vast and varied, ranging from working in the antitrust/competition department of a global law firm to working as business developer for a number of start-up companies. In 2016 Mojan did a Bluebook traineeship in the Cabinet of Commissioner Malmström after which she joined the Swedish Chamber of Commerce in France as project manager.
Mojan has a Bachelor of Laws from University College London (UCL) and a masters degree in European Affairs from Sciences Po Paris.
Languages: English, Swedish, Farsi, French (C1), German (B2)

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Project Coordinator
Daniele Brunetto

"It’s a mistake only if you do it again – otherwise, it’s a lesson learned."

Project Coordinator
Daniele Brunetto

Daniele coordinates EDD Young Leaders – a programme for young people from across the world to have their say at the European Development Days. Prior to joining Phrenos, Daniele worked for several think tanks and international organisations on projects funded by the EU focusing on international development, EU-Asia relations and democracy. He has also participated in campaigns on ending extreme poverty by 2030 and making the EU more democratic. Daniele studied International Relations in Italy and holds a master degree in Afro-Asian Studies (International Relations), University of Pavia (Italy), 2010.

Languages: Italian, English, French, Spanish and Chinese

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Project Coordinator
Anne Fleur Labbé

« Ne renonce jamais à l’initiative » Charles De Gaulle

Project Coordinator
Anne Fleur Labbé

Anne-Fleur is a highly organised, confident and motivated multilingual professional with 10 years experience in communication and events. She enjoys working in a team but also autonomously, which makes her very adaptable. She 
is used to dealing with demanding customers, to negotiating with suppliers and to setting priorities between various entities. The two masters (MSc in Banking & Finance, Université Paris II – Panthéon ASSAS and MSc in History of International Relations, London School of Economics) she has undertaken have given her both commercial acumen and an understanding of the global political economy. Anne-Fleur has a deep understanding of the events industry as well as in PR and communication. She grew up in Paris before moving to London, Hong Kong, Rome and now lives in Brussels.

She coordinated the Climate Innovation Summit in Milan in October 2017 and other Climate-KIC’s external events in Autumn 2017. She is again in charge of the European Development Days Global Village and mobile App for EDD 2018.

Languages: French, English, Italian and German

Photo of Yalchin Mammadov
Policy Adviser
Yalchin Mammadov

"To create is to live twice." Albert Camus

Policy Adviser
Yalchin Mammadov

Yalchin has experience working in Event Management for international organisations and the private sector, including the Council of Europe and the Black Sea Trade and Development Bank. Yalchin studied political science, European studies and European law in Baku, Strasbourg, Nancy and Bruges. He is currently studying for a PhD in political science and nationalism at the Free University of Brussels (ULB).

Languages: French, English, Russian, Turkish, Dutch, Azeri

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Communication Officer
Steve Diamant

"If one does not know to which port one is sailing, no wind is favorable" - Seneca

Communication Officer
Steve Diamant

Steve Diamant is Phrenos’ communications officer. He is an energetic individual originally from Brussels. Steve has always been a passionate about communications and the development of human capital. Studying communication was thus a natural choice for him. What fascinates him the most about communication is the ability to create today delightful unique experiences.He specialised in interactive media studies at the Inter Disciplinary Center in Tel aviv, where he learned the mindset of entrepreneurship and also got Inbound Marketing certified. Steve then worked in Geneva as Junior Project Coordinator for the eBusiness Institute (Nestle’s main partner in their digital transformation journey) and also worked as a freelancer in Berlin. Extremely curious, Steve loves to constantly be challenged and is constantly in the mindset of learning new things and skills. “The medium is the message” is one of his key moto.

Languages: French, English, Dutch and Hebrew.

irene
Youth Officer
Irene Aragona

“If you want to arrive first, run alone; if you want to go far, walk together” - African proverb

Youth Officer
Irene Aragona

Irene coordinates the EDD Young Leaders Programme, an opportunity for a number of young people from around the world to bring their added value to the European Development Days. Prior to joining the team, Irene worked both in the private sector and in international organizations on projects funded by the EU focusing on education, culture and international development. She also volunteered in youth-led organizations focusing on empowering youth and ensuring their active participation in development. Irene studied Political Science in Italy and holds a specialization in European Studies, LUISS School of Government (Italy), 2015.

Languages: Italian, English, French, Portuguese

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Graphic Designer Junior
Louis Thienpont

« Perfection is achieved, not when there is nothing more to add, but when there is nothing more to remove » - Antoine de Saint-Exupéry

 

Graphic Designer Junior
Louis Thienpont

Young blood here! Louis is a multidisciplinary creative with various skills: photo editing, edition, 3D, motion design, branding, Ui/Ux design, packaging. He picks in his skills palette what suits you best to tell your story. After graduating from College of Advertising and Design, Louis started his (young) career as an art director in advertising agencies working for a wide range of clients (KBC, CBC, Renault, Facq, Multipharma, Spontex, Equidia…) and then joined Phrenos in 2017 in search for concrete meaning for his work. Louis is also a graphic designer for various musical projects.

Discover our work

Check out the exceptional 2017 Phrenos moments that we worked so hard to achieve.
We hope you are inspired as much as we are to empower even more stories in 2018.

 


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Award / DG TRADE

EU Cities for Fair & Ethical Trade Award – 2018

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A3_Tell My Story - Lorenzo Natali Media Prize Award Ceremony_0091

Award / DG DEVCO

Lorenzo Natali Media Prize – 2018

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Global Forum / DG DEVCO

European Development Days – 2018

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2017-10-30-cis-0090

Summit / Climate-KIC

Climate Innovation Summit 2017

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YPII1

Capacity Building / EEAS

AU-EU Youth Plug-In Initiative – 2017

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Hackathon / Climate-KIC

Climathon – 2017

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Partner Networking Day

Networking event / Climate-KIC

Partner Networking Day – 2017

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© Mara De Sario

Workshops and panels / CIRB

Smart City for Economy – 2017

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SHED3_AMBIANCE_ 0080-min

Global Forum / DG DEVCO

European Development Days – 2017

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Screen Shot 2018-01-12 at 18.21.26

Conference / World Bank

World Reconstruction Forum 3 – 2017

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Artistic Performances / DG DEVCO

EDD Cultural Programme – 2017

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Open dialogue with musical sessions / DG DEVCO

Voices4Development – 2017

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Capacity Building / DG DEVCO

EDD Youth Programme – 2017

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© Mara De Sario

Workshops and panels / CIRB

Smart City for Education – 2017

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devdays2016

Global Forum / DG DEVCO

European Development Days – 2016

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Conference / TIPIK (DGJUST) 

59th European Judicial Network – 2016

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Screen Shot 2018-01-12 at 18.23.28

Artistic Performances / DG DEVCO

EDD Cultural Programme – 2016

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03 June 2015 - Belgium - Brussels - European Development Days - EDD - Illustration © European Union

Global Forum / DG DEVCO

European Development Days – 2015

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Thematic High-level Panels / DG DEVCO

RIO + 20 – 2012

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Exhibition / DG COMM

EC Visitor Center – 2011

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EC Pavillon  / DG RELEX

Shangai Expo – 2010

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